Andrew frank featured in forbes - “how to prep for crisis in the age of social - and aI-driven news cycles

“A social media course of action is now one of the preeminent components I include in a crisis plan, both preemptive and reactive. Monitoring social media for the client, especially in a crisis, is critical and can be expensive. But social media discourse—via TikTok, Reddit, Instagram and so on—is frequently driving traditional media coverage, and both are fueling content for AI platforms.” - read more from Andrew Frank, here.